Publishers
Daily games for news websites, in your brand
Readers come for one story and leave. A daily crossword, a quiz written from the day's news and a games page in your colors give them a reason to come back tomorrow and to stay longer today.
Today's crossword is liveHow it works
From a lineup to a daily habit
- 01
Pick your lineup
Choose from more than 60 games: crosswords, word searches, word games, sudoku and trivia. Set your fonts, colors and corners once, and every game follows them.
- 02
Put games in your articles
One snippet places a game inside any story. Forge can write a quiz from the article itself, so readers play what they just read.
SportLate goal sends Rovers top of the league
Rovers left it late again. A header from their captain in the 90th minute settled a tight game and lifted them top of the table.
Quiz from this storyWhen did Rovers score the winner?
- 03
Build a games section
Put a row of daily games on one page of your own site, a white label games portal in your look, with streaks and an archive that bring readers back.
For newsrooms
Everything a puzzle page needs, without a puzzle desk
Daily schedules
A new puzzle every day, planned weeks ahead, with an archive of past days.
Games inside articles
Quizzes and puzzles written from a story and placed in it with one snippet.
Your look
Fonts, colors and corners per game, so the puzzles look made in-house.
Fast pages
Games load only when a reader scrolls near them, so your stories stay fast.
Streaks and leaderboards
Daily streaks, ranks and share buttons that turn a visit into a habit.
Analytics
Impressions, plays, completion rate and time spent for every game.
Customers
Publishers that run their games on Playgent
- Fox NewsFox News made daily puzzles part of its site with a games portal run by PlaygentPlaygent runs the Fox News games portal: a full-size crossword and a mini every day, sudoku, word search and more, including games made only for Fox News, like Icon Match. The puzzles live on foxnews.com as part of the site, so readers who come for the news have one more reason to come back every day, and the Fox News team keeps the final say on what runs.Read story
- TMZTMZ keeps readers on the page longer with games inside its articlesTMZ runs Playgent games inside its articles and on its own games site. The games fill themselves: Playgent generates celebrity trivia, music quizzes and puzzles on the beats TMZ covers every day, so a story can carry a game without anyone at TMZ making one. Readers who stop to play stay on TMZ longer, and every extra minute on the page is more ad revenue.Read story
- DPG MediaDPG Media brings readers back every day with Raad de Stad, a game made only for its titlesDPG Media runs some of the largest news brands in the Netherlands and Belgium, NU.nl among them. Playgent made Raad de Stad (Guess the City) for it: every day, readers see a city from above and try to name it. The game exists only on DPG Media's titles, and a new city every day gives readers a reason to come back tomorrow.Read story
Questions
Frequently asked questions
What is a white label games portal?
A games section on your own site, in your own brand, run by someone else. With Playgent, the games carry your fonts and colors, live on your pages and are filled with new puzzles every day.
Can games go inside articles?
Yes. One snippet places a game in any story, and Forge can write a quiz or a puzzle from that story. See how TMZ does it.
Will games slow down my pages?
No. A game loads only when a reader scrolls near it, so the story above it loads as fast as before.
Do readers need to sign in to play?
No. Readers play right away, and their progress and streaks stay on their own device. If your site has sign-in, you can pass in your readers' names for the leaderboard.
Pricing
Simple plans with unlimited plays
- Unlimitedgame views on every plan
- Unlimitedgame starts on every plan
- Unlimitedplayers on every plan
Individual
$19/ month
For one person running games on a site or app.
Start 7-day trial for $0- Unlimited game views, game starts and players
- Unlimited games, including daily puzzles
- Publishing, share links and analytics
- One member
- AI pay-as-you-go: top up any time
Team
$99/ month
1 member included, $19 a month for each more.
Start 7-day trial for $0- Unlimited game views, game starts and players
- Everything in Individual
- Roles and permissions
- Leaderboards with signed-in readers
- Signed results webhooks
- SAML SSO, set up with our team
- Annual billing by invoice
- Priority support, 99.8% uptime target
Enterprise
Custom
For media groups, apps and brands running games across many sites.
- Unlimited game views, game starts and players
- Everything in Team
- Games built and run for you
- Many sites, apps and brands, each in its own look
- Contract, invoicing and DPA on your terms
- A named contact on our team
Every plan starts with a 7-day trial for $0, no card needed. AI is pay-as-you-go from a balance you top up, and every new account starts with $5.